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Expo Dubai: a new way to do business in Africa

08 ottobre 2021

Expo Dubai: a new way to do business in Africa

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In Africa there are sustainable enterprises, born within their communities, often founded by women and generating a new business culture in Africa. The first of three events organised by Università Cattolica del Sacro Cuore and hosted by the Italian Pavilion at Expo 2020 Dubai begins on Thursday 14th October. It is "E4Impact Foundation. A University Alliance for high impact entrepreneurs in Africa". On the occasion of the Global Business Forum Africa, scheduled to take place at Expo on 13th-14th October, E4Impact Foundation will talk about its project to promote a new generation of high-impact entrepreneurs on the African continent.

"Università Cattolica is an institutional partner of the Italian Pavilion thanks to the collaboration agreement signed with the General Commissioner of the Government," stressed Professor Pier Sandro Cocconcelli, the Rector's delegate for the coordination of internationalisation projects, at the inauguration of the Pavilion on 1st October. "For our University it is an opportunity to present, in the year of its centenary, some international initiatives of excellence on a global stage on the theme of the World Expo 'Connecting Minds, Creating the Future'. Expo Dubai is also a valuable opportunity to consolidate ties with the large Alumni community in the Emirates and to create further institutional networks with local universities".

"I am very excited to attend Expo 2020 Dubai and share my experience  on the positive changes that E4Impact Alliance is bringing to business education in Africa by raising a new generation of African entrepreneurs who are transforming themselves and their communities," David Cheboryot, General Manager of E4impact for East Africa said. "During the panel we will hear from two of our alumni, Francescah Munyi, founder of Kenyan start-up Kofar and Erasung Hadijah Ahmend, of Ghanaian Myda Foods. With them we will talk about how the training programmes we are implementing can help to spread sustainable business models. These women entrepreneurs are a concrete example of impact entrepreneurship because with their activities they are creating new jobs in the communities, respecting the environment, without giving up the economic entrepreneurial profit".

The event will be live on the official channels of the Italian Pavillion starting at 9 am Italian time on Thursday 14th October and will be divided into thematic panels in which entrepreneurs and representatives of the foundation's partner African universities will discuss the role and future of entrepreneurship education on the continent. David Cheboryot and Wondwosen Tamrat, founder and Rector of Ethiopia's St. Mary's University, will speak alongside Fabio Petroni, Director of Programs at E4Impact. During the last panel Petroni will be joined by Ihab Salama, CEO of the Egyptian Elsewedy Education.

Università Cattolica will be back in the spotlight at Expo on 18th November 2021, with 'SACRU Alliance: an innovative model of university cooperation inspired by human solidarity', to present the international network that brings together eight Catholic universities, created in response to Pope Francis' call for the creation of a worldwide educational pact. The last appointment will be on 6th March 2022 with 'More Women Leadership for a Better World: Care as a Driver for Our Common Home', the joint international project between SACRU and the Fondazione Centesimus Annus Pro Pontifice that aims to identify the areas in which the comparative advantage of women is empirically demonstrated, in order to propose a regenerative process capable of breaking down the barriers that hinder their presence in positions of power.

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Michele Nardi

Michele Nardi

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